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Diario El Mundo Home

video

Muchos hablaron del video de una campaña publicitaria en redes, porque todos creían que era ¡verdad!

En Guatemala se viralizó un video donde se veía a dos personas ingresando a la pista del Aeropuerto La Aurora, dentro de un automóvil. Tras varios minutos, se ve que hacen un reto de velocidad.

Muchos indicaban: ¿cómo es posible que esto pase?… Incluso, se habló de la posibilidad de despedir a gente de la Dirección General de Aeronáutica Civil.

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“El video es un montaje”, aseguró Juan Mauricio Wurmser, presidente de la agencia publicitaria Ogilvy & Mather Guatemala, publica el sitio Soy 502. “Se hizo para una campaña de expectación de la nueva camionetilla Kia Sportage para la empresa Excel Automotriz.”

Al ver el impacto, la agencia debió publicar el detrás de cámara y explicar cómo había pasado la grabación del reto.

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Opine y Comente

Diario El Mundo abre este espacio de opiniones para que se pueda debatir, construir ideas y fomentar la reflexión. Por eso, pedimos que se evite hacer uso de ataques ofensivos, que incluyan malas palabras,
de lo contrario nos reservamos el derecho de publicación.

Recuerde que este es un medio que está para generar opinión constructiva.

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