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Diario El Mundo Home

Reebok aprovechó muy bien la mercadotecnia, hoy que los consumidores a los tenis New Balance los estaban quemando por culpa del gane de Donald Trump, presidente de los Estados Unidos, ya que la empresa mostró apoyo al Republicano.

La página neonazi, The Daily Stormer, le echó más leña al fuego proclamando la zapatilla New Balance como el “zapato oficial de la gente blanca”, y esta fue razón suficiente para romper definitivamente la relación entre el fabricante de ropa deportiva americana con la gente en contra de Trump.

Ahora, el Reebok Classic aprovechó la ocasión para regalarle un par de tenis a la gente que quemó sus New Balance. En Twitter la marca con lanzó su ofensiva bajo el eslogan “Be more human”, respondiendo a un internauta que se grabó lanzando su par de New Balance por la ventana:

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Opine y Comente

Diario El Mundo abre este espacio de opiniones para que se pueda debatir, construir ideas y fomentar la reflexión. Por eso, pedimos que se evite hacer uso de ataques ofensivos, que incluyan malas palabras,
de lo contrario nos reservamos el derecho de publicación.

Recuerde que este es un medio que está para generar opinión constructiva.

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